Mathias Mikkelsen

Press & Media

This list includes a selected collection from Norwegian and international press articles and media coverage for myself and my two companies; Timely and Sporty.


Mini-documentary from the show Spirene

October 10th, 2015

Includes English subtitles. Spirene is a Norwegian show that portrays different Norwegian entrepreneurs. This was the first episode and portrayed my journey so far with Timely.

The episode racked up more than 350,000 views on Facebook and YouTube within a few weeks.

TV Interview on TV 2

December 7th, 2013

TV 2 is Norway's largest news channel. The interview took place for the launch of Timely and was sent live. It was my first ever, and so much fun! They even dressed the studio with screenshots.

I had just came back from Silicon Valley for the first time and getting ready to launch something I knew nothing of what would become. The topics range from Timely, Silicon Valley, entreprenurship and more.

TV Interview on NRK Dagsrevyen

November 15th, 2014

Includes English subtitles. NRK Dagsrevyen is the single biggest tv news show to run on Norwegian television. Approximately one fifth of the population sees it.

This particular segment was Sporty, life in Silicon Valley and entrepreneurship. We also used Sporty to find people nearby to actually create a basketball game, which was pretty cool.

TV Debate About Wealth Tax on NRK Debatten

October 8th, 2015

Includes English subtitles. NRK Debatten is the biggest political debate program in Norway. I debated Snorre Valen, a politician from SV, about the unfair wealth tax we have in Norway and how it affects Norwegian startups.

Mathias Mikkelsen Dagens Næringsliv Magasinet

Cover story in Dagens Næringsliv Magazine

December 20th, 2014

Dagens Næringsliv is the largest business magazine in Norway. When they first make a story, they make it properly. The journalist, Line, flew out with a photographer and stayed in Silicon Valley for several days when writing this story.

The photoshoot was also very fun! After traveling down a big cliff, we had to wait until the sun was perfect before starting the shoot. The story really dives into what Silicon Valley is about, especially from a Norwegian point of view. Well worth the read!

The full story:
Mathias Mikkelsen TV 2 facebook

TV 2: "Mathias (23) from Norway said no to a job at Facebook – is making blockbuster success with his own app"

March 23rd, 2014

TV 2 wrote a story when we announced our first numbers for Timely, and they thought it was going extremely well.

The articles also includes some fun anecdotes from the very beginning and being so small, as well as a random encounter with Jony Ive and me living in a closet (literally) in San Francisco.

The full story:
Mathias Mikkelsen Aftenposten kronikk

VG: "Norway's Hotshots in Silicon Valley"

January 4th, 2015

VG is Norway's largest online news paper, with one fifth of the population visiting every day. This piece showcased the "hottest" Norwegian entrepreneurs in Silicon Valley.

We also give our top five best advice to making it in when you're starting your company.

The full story:
Mathias Mikkelsen Aftenposten kronikk

Op-Ed in Aftenposten

October 15th, 2014

Aftenposten is Norway's largest print news paper, and I wrote an op-ed about wealth tax. The story was prominently featured in the paper with a lage two-page story and with a small piece on the front page. It received thousands of likes and shares.

The op-ed was also tweeted by several of the top politicians and also went as far as being mentioned by our prime minister, Erna Solberg, at the Parliament.

The full story:
Mathias Mikkelsen Aftenposten kronikk

E24: "Sold his apartment to bet it all in Silicon Valley"

May 5th, 2014

When I first got interested from investors, I knew I didn't want to engage in that before later. I politely said I wanted to wait, and instead sold my apartment and put all the money into Timely.

The press liked that, and several different publications wrote about it.

The full story:
Mathias Mikkelsen VG kronikk formueskatten

Me – Norwegian


Timely – international


Sporty